KRAUSE FINANCIAL SERVICES
Company Photo Shoot
Project Goals:
When I started with Krause, their website and materials were very simple and extremely outdated. The brand desperately needed a refresh. This photo shoot was a way for us to establish our working files or media library to keep consistency among the brand as we pursued scale. Each photo was hand-curated with s descriptive title and encompassed core communication terms. The shoot took place over multiple days and locations. We created over 500 working images during this shoot.
Involvement
Business Development • Marketing Strategy • Creative Direction • Branding and Identity • Graphic Design • Layout • Typography • Copy Writing • Pre-Production • Asset Development.